Businesses are in an unenviable position of needing to be right about most of their decisions. Even the smallest choices they make can significantly impact their ability to compete. Making the wrong decisions can lead to fallout in several ways, from financial...
Do you know what the Commercial Ratio is all about, why it’s a great sales and marketing alignment measure, and how it can get you a seat at the big table? Scott and I discuss each of these topics in depth, and as you’d expect from us both, not shying away...
What summer is complete without sitting in the park, by the pool or on the beach reading or listening to a great book. For EVOLVERS this means mixing in some great lessons to establish a better mindset, learn some new tricks and expand our horizons. We’ve...
I was talking to a top performing sales rep the other day and she was lamenting about how the crisis was impacting her clients and forecasted deals. Spending freezes, budget lockdowns and new approval committees were all she talked about. And for good reason. New...
Listen and EVOLVE to this previously recorded webinar as Matt Navarro (Amer Sports Corporation) and Devin Long (The Heineken Company) discuss ways they are leveraging digital selling and accelerating sales transformation in a time of remote sales and uncertainty....
Kronos wanted to help prospects understand the potential value of their HR ands performance management technology and services. Kronos collaborated with Mediafly to create a self-service value estimator, to help prospects quickly understand their current improvement...
HPE Aruba wanted to help prospects quickly and easily understand the potential savings and business value they could achieve leveraging HPE Aruba’s NaaS (network as a service) solutions to help address the challenges of a work from home / new remote workforce....
In this guest interview with expert podcaster Scott MacKenzie., Tom Pisello discusses the impact of the crisis on Industrial sales and marketing, and how this has boosted the need for digital transformation and value selling....
VMWare wanted to provide customers with a consultative assessment, helping users understand their readiness to move to the cloud and how VMWare could potentially help with that journey. Mediafly collaborated with VMWare to provide an on-line interactive assessment,...
There is a new reality that your sales reps are facing as a result of the COVID 19 lockdown and resultant economic uncertainty. In fact, a LinkedIn survey of more than 500 sales professionals found that: 51% of their customers were experiencing budget cuts 45%...
Gigamon wanted to better connect and engage prospects with the value of their performance monitoring and security solutions. Gigamon collaborated with Mediafly to create a self-service interactive value assessment tool. Leveraged in reach out marketing campaigns and...
Egnyte, a provider of intelligent content management and collaboration services, sought help in evolving the engagement of prospects and customers in a more diagnostic, value-focused way. Mediafly worked with Egnyte’s sales enablement and value engineering team...
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