According to Forrester research, 80% of B2B sales are now digital and remote, with no change expected post-crisis. How we break through, engage with and sell to customers has permanently changed. Are your sellers ready for this shift? Where should you focus your sales...
In this interview we spoke with the wonderful Tanya Kunze, CEO of SWIFT Coaching, on how to optimize sales performance through self-awareness, neuroscience, seller and customer profiling. One of my favorite take-aways from this interview was Tanya’s insight on why...
The Forrester Wave™ Sales Content Solutions, Q3 2020 report has been released, and it contains some significant findings to help guide your sales enablement transformation. For those who haven’t yet leveraged a Forrester Wave report, these unbiased assessment reports...
As we look past the crisis and ready our sellers for 2021, recognizing that there is no going back to the way things were before could be the secret to your success. After conducting some recent research, Forrester concluded that for now, and for the foreseeable...
How can you help buyers navigate the complex B2B purchase journey? Providing the right content, tools and intelligence is required, to help facilitate the decision making committee of your prospect to reach consensus, and better communicate and quantify business value...
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